李永红 副教授

北京师范大学教育学博士，副教授。美国SETON HALL UNIVERSITY访问学者。2004年开始在永利集团88304官网集团永利集团88304官网集团任教。主要从事体育管理学、体育市场营销学、管理学、跨文化交流与管理、市场营销学双语教学工作。研究方向：市场营销、中国体育管理专业建设、美国职业体育管理、美国体育管理专业认证。

主要讲授课程

本科教学：《体育管理学 》、《体育市场营销学 》、《管理学》双语教学

研究生教学：《专业英语》

MBA教学：《管理学》、《市场营销学》、《跨文化交流与管理》双语教学

主要科研情况

在体育学刊、北京体育大学学报等学术期刊发表文章10余篇。

YONGHONG LI PhD

Beijing Normal UniversityPhD

Central University of Finance and EconomicsSchool of Sport Economics and Management current from July 2004

Associate Professor.VisitingscholaratSETON HALL UNIVERSITYin USAfrom 2007 to 2008.Mainly engaged inSportsManagement,SportsMarketing,Management,Marketing,Cross Cultural Communication and Management coursesbilingual teaching. Researchfield :Marketing, American professional sports management.Sport Management programme accreditation in USA.

Role included:

•Programme and course development and review

•Undergraduateteaching:SportsManagement,SportsMarketing,Management. (bilingual teaching)

•Graduateteaching:Professional English

•MBAteaching:Management,Marketing，Cross Cultural Communication and Management (bilingual teaching)

•Undergraduate and graduate dissertation supervision and assessment

Publications:Journal ofBeijing Sports University, Journal of Physical Education, Sport Marketing Magazine.

E-mail：liyonghong206@cufe.edu.cn

Central University of Finance and Economics

No.39 College South Road, Haidian District, Beijing 100089, China